Internet marketing expert Thomas Schmitz, founder of SEOcritique, is joining the invited speaker lineup for BizJam, where he’ll be teaching a workshop on how to optimize your indie business website for Google. Thomas recently taught an awesome Biznik workshop on the subject, Search Marketing Coffee, that earned him a lot of compliments from Biznik members and an invite to speak at this event. Here’s the description of his BizJam workshop:

Google is the world’s number one search engine serving 47.5% of all US Internet search queries and processing over 3 billion queries a month. When your web site ranks highly for the right words, you can tap into a steady stream of qualified, profitable visitors. In this session you will learn what Search Engine Optimization (SEO) is, how to use basic SEO techniques for your own web sites, where you can find SEO information and tools, and how to combine effective SEO for Google with compelling copy and design for your visitors. While this session is Google centric, we will also discuss strategies and techniques that can help your web site rank better on all the major US search engines.

More about Thomas

Thomas brings twenty years professional online experience dating back to 1987 when he was an Assistant Systems Operator for GEnie, a predecessor of AOL, and served as editor of GEnie Lamp, a periodical for Apple II computer users. As the Marketing Director of Sotheby’s International Realty’s Honolulu office Thomas helped pioneer the use of the Internet as a marketing tool to sell high-end real estate internationally. Thomas has also served as a communications and development director for several nonprofits where he repeatedly demonstrated how web sites could be used as an integral campaign tool.

A skilled, multi-talented communicator, Tom brings expertise in designing and managing marketing campaigns, designing web sites and optimizing them for high search engine rankings, designing databases and programming web site applications plus copy writing and graphic design. He has organized technology use and marketing conferences and is the host of Seattle’s Search Marketing Coffee.