Day 1:
Wednesday, July 9

Presenter:
Jason Swihart


In this presentation, geared for novices, Jason gives a guided tour of social media explaining why entrepreneurs should care and some key ways to get started today. He’ll show off some small businesses that run on social media and answer the critical questions: What makes something “social media”? What are the “rules” of social media? What are the best places to start? Has anyone actually made money with these tools?

More about Jason

Jason Swihart has been working on the Web since the early 90s when, as an undergrad at the University of Minnesota, his blossoming career as a Gopher developer was derailed by something called the “World Wide Web.” Since then he has worked on a wide variety of projects for clients ranging from non-profits to Fortune-500s to mercenary publications.

Now at Textura Design, Jason works with clients like Intel, Boeing, and Wellpoint, providing Social Media consulting and strategy. As part of a two-man firm, Jason shoulders responsibilities including business management, training and education, project management, and development.